Discover Aarhus - exclusively for IBTM participants
Photo: Jacob Lisbygd
Join us for an inspiring FAM trip to Aarhus and discover why Denmark’s second-largest city is an ideal destination for groups, events, and conferences.
Aarhus - Denmark’s Second-Largest City, The City of Smiles
Over three experience-packed days, you’ll gain unique insights into the city’s vibrant atmosphere, gastronomy, culture, and professional facilities – all tailored specifically for DMCs and conference organizers.
Date: 23–25 June 2026
Location: Aarhus, Denmark
Target group: DMCs, event agencies, and tour operators focused on groups, MICE
Program Highlights
- Guided tours of ARoS Aarhus Art Museum and The Old Town Museum (Den Gamle By)
- Taste of Aarhus - experience New Nordic cuisine at selected restaurants
- Site inspections of the city’s newest hotels and meeting venues
- Networking activities with local partners and Aarhus Convention Bureau
Apply for Participation
We have a limited number of places available and will prioritize DMCs and travel professionals who actively work with groups and events in the Nordic region. Please fill in the form below to apply for participation.